One feature that many of our salon software users have been requesting for quite some time is the ability to create memberships for customers. Lucky for these users, we have finally implemented this feature into the ConnectBeauty web app! But how exactly do integrated memberships work with ConnectBeauty?
First, a membership in ConnectBeauty is considered to be any product or service that is sold to a customer over certain time intervals, such as per day, per week, per month, or per year. The most obvious application for this type of product or service would be a membership to a special group or club that the salon, spa, or barbershop offers. A membership to this group or club would often require payment per month or per year, and ideally this payment would automatically recur by billing a card kept on file for the customer. This leads us to the next exciting aspect of ConnectBeauty’s membership feature.
ConnectBeauty uses the latest in end-to-end credit card processing, allowing its users to keep customer credit cards on file without worrying about PCI compliance. This works by tokenizing the credit card number, rather than storing it as raw data, and then sending this encrypted token to the merchant processor. The merchant processor would then decrypt the credit card token, obtaining the real credit card information and enabling the processor to charge the card and pay the merchant. Pretty cool, huh?
So far we’ve got the ability to sell a membership over a certain time period and automatically bill a credit card on file each time membership fees are due. In addition to these awesome elements of our membership feature, we given the user the option to offer customers who purchase a membership certain perks. For instance, any normal product or service that a user adds to his or her salon software account can be given a “members only” price, which would usually be lower than the normal price of the item. This is yet another reason why customers would want to buy memberships from the business in the first place.
Are you excited yet? You should be, since ConnectBeauty is the first salon management software of its kind to offer this kind of membership feature to its users. We believe that it is a step in the right direction toward creating a fully integrated and seamless customer experience. Not only is the technology in place to automatically bill customers for memberships through the POS system, but the concept of the membership has been implemented in such a way that will increase customer loyalty and retention.
iPad users may be bummed to discover that memberships are not yet available on the iPad. Do not fear: the ConnectBeauty iPad salon software development team is hard at work on implementing this feature to the iPad, and it should be available in a matter of weeks.